Oculus Projects

Oculus - Step into Rift

How does one explain virtual reality to those that have yet to experience it?
Responsible for the concept, development and strategic creative approach of the Step into Rift campaign.  Creatively led the integrated 360 multi-channel campaign including - TV/Online commercial, digital ad units and social media.

Brand Anthem -

Directed by Michael Chaves - https://www.michael-chaves.com/ | YouTube Video

Oculus Rift - Step into Rift Brand Campaign - Detail / 
Oculus Rift - Social & Digital Creative /
Oculus Rift - Change the Game /
Oculus Rift - Defy Reality /